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Setting your brand inputs

Set your voice, always and never terms, and off-limits claims so Studio generates on-brand assets.

Set your voice, always and never terms, and off-limits claims so Studio generates on-brand assets.

  1. Open Studio

    Select Studio from the workspace navigation.

  2. Describe your voice

    Enter a description of your brand voice in Voice description.

  3. Set always and never terms

    Enter words or phrases you always or never want used in Always and never terms.

  4. Set off-limits claims

    Enter anything you never want claimed in Off-limits claims.

What happens next

These inputs apply workspace-wide and only to assets generated from this point on. Concrete inputs steer better than vague ones: "short sentences, no jargon" gives Studio more to work with than "professional but warm".

If it does not work

  • If a generated asset still does not sound right, make your inputs more specific rather than more general.
  • If you need a claim removed from future assets entirely, add it to your off-limits list rather than editing each asset individually.
Last verified 30 July 2026

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