Acting on a recommendation
Accept a recommendation to send its actions to the Action Plan, or dismiss it with a reason.
Accept a recommendation to send its actions to the Action Plan, or dismiss it with a reason.
Open Marketing Strategy
Select Marketing Strategy from the workspace navigation.
Accept, or dismiss with a reason
Select Accept to act on it, or select Dismiss and choose a reason in Reason, such as "already doing this" or "not our market".
What happens next
Accepting sends the recommendation's constituent actions into your Action Plan. The reason you give for dismissing one matters: "already doing this" and "not our market" teach the module different things about your workspace.
If a dismissed recommendation comes back later, that usually means the evidence behind it has strengthened since you last saw it.
If it does not work
- If accepting does not seem to add anything to your Action Plan, check What the Action Plan is for where accepted actions appear.
- If a recommendation keeps returning despite being dismissed, see Why a recommendation changed.
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Related articles
- What the strategy module produces
The strategy module produces prioritised, evidenced recommendations for where marketing effort moves the competitive picture most.
- How recommendations are formed
Recommendations come from patterns across positioning, findability, reputation, competitor ads and your own traffic, scored by impact and evidence.
- What the Action Plan is
The Action Plan turns surfaced competitor changes into a list of suggested actions for your team.
Still stuck?
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